Case study
AI search visibility (GEO) platform
A B2B platform that shows how ChatGPT, Claude and Gemini describe a brand, built from the first commit by a 6-person team I led.
The problem
What needed solving
Buyers now ask ChatGPT, Claude and Gemini what to buy. This platform shows B2B companies how AI tools describe their brand, recommend their products and compare them with competitors.
What I did
How I approached it
- Led the full-stack team from the first commit, while coding in React.
- Built a HubSpot-integrated dashboard with form builders and insights.
- Delivered a CMS and reporting module for admins, guiding the frontend and API work.
- Ran requirement gathering directly with the founders.
Tech stack
Built with
- Next.js
- TypeScript
- Node.js
- MongoDB
- HubSpot
Let's build something
Have a product to build or a system to scale? I'd like to hear about it.